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If you’re expanding your business to sell on multiple channels this guide will help you find ways to slash expenses, save time, and boost customer satisfaction with online shipping software.
10 February 2026
Author: Parcel2Go.com
Running a business across multiple sales channels can put an additional strain on limited time and resources.
Using shipping software can help ease the pressure by automating admin tasks, streamlining your process, and saving money.
Shipping software can help your multichannel business:
Save time. Automate repetitive tasks like label creation, delivery booking, and sending tracking emails.
Save money. As well as spending less time on admin, you’ll get access to shipping discounts and bulk label printing.
Improve accuracy. No more manual data entry means fewer mistakes.
Increase customer satisfaction. Faster dispatch means faster delivery, which can have a positive impact on your customer ratings.

Multi-channel shipping is when you sell goods or services through multiple sales channels, such as online marketplaces like eBay, Etsy, and Amazon, as well as social media platforms like Instagram or TikTok Shop.
Benefits of multi-channel retail:
Able to reach a bigger and more diverse audience
Increase opportunities for sales
Gain a better understanding of your customers and how they shop
Gives customers greater flexibility in how they shop
As you expand your business and start selling on multiple platforms, it can be a struggle to manage complex shipping demands.
The most common shipping problems faced by multi-channel sellers are:
Paying more than necessary for shipping
Time-consuming manual processes
Unreliable tracking updates for customers
Can be difficult to manage inventory
Getting the most out of multi-channel retailing can involve a significant investment of time and money
Choosing the right shipping solution will depend on the needs of your business.
To get the most out of online shipping software when you’re just starting out, you should:
Start with a free or budget solution. You don’t need to pay to get great functionality.
Use automation straight away. Even implementing a few shipping rules can save hours of your time.
Focus on customer experience. Concentrate on processes that will make the most difference to your customers. Automated tracking emails are useful to customers and create a professional image.
Leverage reports. Make use of the reporting capabilities of your shipping software to find out more about your shipping costs, courier performance, and savings.
At Parcel2Go, we offer Smart Send, our free shipping software that’s built for small businesses.
Designed to link all your sales channels, Smart Send’s dashboard lets you manage all your orders in one place to make booking your shipping fast and hassle-free.
24/7 customer service team who will support you when you need it
Access the UK’s widest range of couriers and cheapest shipping prices
Link any number of our 16 sales channels
Free to use and no contracts
Read about how to earn money and save time with Smart Send.
One of the most important considerations when deciding on which shipping management software to use is the range of e-commerce channels it supports.
Having one system that connects with all the platforms you sell on will be most efficient at streamlining your processes.

Helping you manage both local and international deliveries, you can integrate Smart Send with your Shopify account in minutes.
With Smart Send, you can:
Offer customers a range of delivery options, including express delivery
Streamline your bookings to make deliveries quicker
Set up rules to make booking specific couriers easier
Offering unrivalled customisation options, it’s no wonder WooCommerce is the world’s most popular e-commerce platform.
With Smart Send, you can:
Set up default couriers for specific items
Make shipping easier by grouping items
Protect your items quickly and easily, up to the value of £10,000
If you’re selling on Amazon, speed matters. Our free shipping software can help you book your deliveries in minutes.
With Smart Send, you can:
Offer customers a range of express shipping options
Boost your seller rating with speedy delivery
Book all your shipping in just one click
eBay is popular with multi-channel retailers because it makes selling so easy.
With Smart Send, you can:
Sync with eBay to automatically mark your items as dispatched
Get free tracking to boost customer satisfaction
Link unlimited eBay accounts for free
More than just dance videos and viral trends, TikTok Shop can help you connect with impulsive buyers who are influenced by social media.
With Smart Send you can:
Choose cost-effective shipping options quickly and easily
Save time by automating your TikTok shipping
Keep customers updates with TikTok shipping tracking
Fast deliveries can boost your rankings, so let us take the stress out of shipping with our Smart Send integration for Temu.
With Smart Send, you can:
Easily choose the shipping solution that works best for you
Get faster Temu shipping times
Access accurate Temu delivery tracking
OnBuy is one of the world’s fastest growing marketplaces, so you’ll need a shipping solution that can keep pace with your growing business.
With Smart Send, you can:
Make your dispatch process faster by grouping items for easier shipping
Access the UK’s widest range of couriers
Book all your orders from the same easy-to-use dashboard
At Parcel2Go, we’re proud of our commitment to delivering the cheapest parcel delivery in the UK and internationally.
We’re so confident in our prices that if you find a comparable service for less elsewhere, we’ll match it. Read more about our Lowest Price Guarantee.

Our prices for UK delivery start from just £1.99 exc VAT with Evri ParcelShop Postable or just £2.20 with Yodel Direct.
With over 100 different services on offer, you’ll always find a parcel delivery service that meets your needs with Parcel2Go.
We work with the best UK to Europe couriers such as Royal Mail, UPS, DPD, so you can be certain your parcel is in safe hands.
Our international shipping starts from just £7.54 exc VAT. Get a quote to find out how much you could save by shipping with Parcel2Go.
Whether you want the fastest or the cheapest international parcel delivery, Parcel2Go can help you out.
International parcel delivery starts from just £7.54 exc VAT with us, and we’ll also send you all the customs documentation you need along with your booking confirmation.
If you’re in a hurry, we have a range of express delivery options starting from just £2.82 exc VAT.
Choose from express delivery, next-day, or same day delivery services that will get your parcels there when you need them to.
You can take advantage of all these benefits and more by using Smart Send, our free shipping management software.
Thousands of customers already use Smart Send to streamline their shipping process. These are the top reasons they love it:
Tracking and delivery alerts. All parcels sent with Parcel2Go receive FREE parcel tracking.With Smart Send, you can send a tracking link to your marketplace with just one click.
Bulk label creation. A fantastic way to save time and reduce errors, Smart Send’s bulk label creation tool lets you book multiple deliveries at once and print the labels at the same time.
Shipping rate comparison. One of the best ways to save money on your shipping is to compare prices. When you get a quote with Parcel2Go, we’ll do the comparison for you, so you know you’ll always get the best price.
Multi-channel integration. With Smart Send, no matter where your orders come from, you’ll be able to manage them from one easy-to-use dashboard.
Invoice management. Save time on admin with features like invoice management.
Access delivery discounts. When you use Smart Send, you’ll save up to 13% on standard courier costs.
Find out how Smart Send could help your business save time and money today with a free demo.
